• DIGITAL WORD
    OF MOUTH
    MATTERS

  • CONNECTING ART
    WITH DIGITAL INNOVATION

  • CONNECTING CULTURE
    WITH DIGITAL INNOVATION

  • CONNECTING SPORT
    WITH DIGITAL INNOVATION

About Merchant Culture

We are the people who understand both digital and the arts.


WHAT WE DO

CONNECTING ART, CULTURE AND SPORT WITH DIGITAL INNOVATION.

Social media

Social media

Promoting a show or shows online using social media to create and sustain a holistic campaign in pre-production, production and post-press. We also use your images and message to create larger communities and encourage debate and comments

Mobile apps

Mobile apps

We spec, create and upload your new app into the App Store and ensure it works smoothly. We promote it to attract a large number of downloads. We use push notifications to prompt users to engage with your event or product. We use analytics to monitor the behaviour and changing needs of your audience and tailor our app solutions to this.

Branding

Branding

We work closely with many branding companies including Merchant Soul using analytics to create and sustain branding campaigns. Our focus is on packages that deliver virally in the field of new technologies.

PR

PR

We specialise in the use of new technology to promote arts and culture to the widest possible number of people. Our background in the creative industries and recorded media as well as digital innovation mean we are uniquely positioned to devise and implement imaginative promotional campaigns for shows, festivals and seasons. We make trailers, stage one off events and create environments where audiences can interact with your product. For example, site specific work may benefit from outdoor digital structures, such as holograms, LED displays, real time feeds and camera control enabling 24 hour interaction with the event in a physical environment.
Our digital partners are in tune with our ideas and support our initiatives.

Commissions

Commissions

We make shows with a digital aspect or content, devise digital solutions and digital content for arts organisations, and realise these in collaboration with our technology partners. We can create almost any piece of digital art to spec and accept commissions for promotional as well as performance work.

SCOTLAND

in 2015

Creative Scotland 2015

The digital revolution is marching on and entering every aspect of our life.

-- Ernst Raue --

Our Team

Digital word of mouth matters.

Who we are?

Meet the team

Svetlana Dimcovic

Director & Founder

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Svetlana Dimcovic

Laura Tabor

Visual & Design

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Laura Tabor

Ivan Marjanovic

Digital Consultant

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Ivan Marjanovic

A few clients we’ve worked with so far

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Press

  • Svetlana Dimcovic’s revival builds up a sense of mounting pressure.

    Michael Billington, guardian.co.uk
  • Svetlana Dimcovic’s revival is propulsive, engrossing and boldly characterised.

    Andrzej Lukowski, Time Out
  • Svetlana Dimcovic’s production is both tactful and authentic. As James, Paul Cawley delivers a performance that blends feverish frustration and genuine agony. Martin Wimbush is excellent as his uncle, a priest with a drink problem, while Zoe Thorne conveys a nicely puckish scepticism as James’s teenage niece Anne.

    Henry Hitchings, Evening Standard
  • This fascinating rarity, not seen in London since 1971, is now given a gripping, lucid revival by Svetlana Dimcovic.

    Paul Taylor, The Independent
  • Svetlana Dimcovic’s fine production, nicely framed in a series of quiet 1950s interiors, keeps the tension well and makes gripping work of the big revelation scene, with Paul Cawley as James, sweaty-palmed and shaking, holding the stage.

    Sarah Hemming, Financial Times

Contact

Our expertise in media and the arts is combined with digital innovation to create unique products and services based on a deep understanding of the needs of producers and the appetites of users.

merchantculture@icloud.com

@merchantculture

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